Opinionated

Co-Founder & Art Director

Overview

Opinionated is the revisited experiment of my former company Thumb... and prior to that Opinionaided. Both moderately successful binary opinion based apps that would empower users to ask opinions from other users within the app resulting in instantaneous results. It connected people faster and with the lowest barrier to a 1:1 chat we had ever seen at the time.

There were of course challenges and without a doubt the largest challenge we faced was moderating user content to a minimum of PG-13.

This experiment takes that challenge head on and imagines it with the life and "simple complexity" of an on-trend app that users would download today.

Contributions

Strategy
Strategy
Design
Design
Brand
Brand

How it works

Mobile App

Logo and Color Palette

Typeface

Patterns

Icons

Buttons